Privacy Policy

Last updated: December 24, 2025

Smart Carrot ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website smartcarrot.com.au.

We comply with the Australian Privacy Principles (APPs) contained in the Privacy Act 1988 (Cth) and, where applicable, the General Data Protection Regulation (GDPR).

1. Information We Collect

1.1 Information You Provide

We may collect personal information that you voluntarily provide when you:

  • Subscribe to our newsletter
  • Submit a contact form
  • Leave comments on articles
  • Create an account (if applicable)

This information may include your name, email address, and any other information you choose to provide.

1.2 Information Collected Automatically

When you visit our website, we may automatically collect certain information, including:

  • IP address and location data
  • Browser type and version
  • Device type and operating system
  • Pages visited and time spent on pages
  • Referring website addresses
  • Cookies and similar tracking technologies

2. How We Use Your Information

We use the information we collect to:

  • Provide, operate, and maintain our website
  • Send you newsletters and updates (with your consent)
  • Respond to your enquiries and provide customer support
  • Analyse website usage to improve our content and services
  • Detect and prevent fraud or security issues
  • Comply with legal obligations

3. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our website. Cookies are small data files stored on your device that help us:

  • Remember your preferences
  • Understand how you use our website
  • Improve our services

You can control cookies through your browser settings. However, disabling cookies may affect your experience on our website.

3.1 Third-Party Analytics

We may use third-party analytics services such as Google Analytics to help us understand website traffic and usage patterns. These services may collect information about your use of our website and other websites.

4. Disclosure of Your Information

We do not sell, trade, or rent your personal information to third parties. We may share your information in the following circumstances:

  • Service Providers: With trusted third parties who assist us in operating our website and conducting our business
  • Legal Requirements: When required by law, court order, or government regulation
  • Protection of Rights: To protect our rights, privacy, safety, or property
  • Business Transfers: In connection with a merger, acquisition, or sale of assets

5. Data Security

We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure.

6. Data Retention

We retain your personal information only for as long as necessary to fulfil the purposes for which it was collected, or as required by law. When your information is no longer needed, we will securely delete or anonymise it.

7. Your Rights

Under Australian privacy law, you have the right to:

  • Access: Request access to the personal information we hold about you
  • Correction: Request correction of inaccurate or incomplete information
  • Deletion: Request deletion of your personal information (subject to legal requirements)
  • Opt-out: Unsubscribe from marketing communications at any time
  • Complaint: Lodge a complaint with the Office of the Australian Information Commissioner (OAIC)

8. Children's Privacy

Our website is not directed at children under 16 years of age. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these websites. We encourage you to read the privacy policies of any third-party sites you visit.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. We encourage you to review this Privacy Policy periodically.

11. Contact Us

If you have any questions about this Privacy Policy or our privacy practices, please contact us:

12. Office of the Australian Information Commissioner

If you are not satisfied with our response to your privacy concern, you may contact the Office of the Australian Information Commissioner: